Jerry
OVERVIEW
Jerry.ai is a mobile app that helps users compare car insurance quotes, optimize coverage, and manage policies to save time and money.
Responsibility
Developed and executed cohesive, on-brand visual assets across digital and broadcast platforms to support marketing campaigns, product experiences, and user engagement. The work focused on maintaining strong brand consistency while adapting creative for diverse channels and audience behaviors.
SCOPE
UX/UI Design
Motion Graphics
Graphic Design
Brand Design
Web Design
OVERALL DESIGN IMPACT
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Elevated brand consistency across all customer touchpoints, creating a more cohesive and recognizable visual identity
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Improved overall user engagement by tailoring designs to platform-specific behaviors and expectations
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Strengthened alignment between product and marketing, resulting in more unified and effective creative output
JERRY SIGN UP FLOW REWORK
Designed a user-centered digital experience that improves usability, visual clarity, and brand consistency across devices.
CHALLENGE
The existing interface lacked clear structure and visual consistency, making navigation confusing and reducing overall usability.
IMPACT
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Improved usability and navigation clarity
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Strengthened brand consistency
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Created a scalable design system
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Enhanced overall user experience across devices
TRANSPARENCY
CLARITY
EXTENSIVE COVERAGE
